His Secret Obsession

How do you become His Secret Obsession? It is when you tap into a man’s most primal, inner desire... he literally becomes obsessed with you.

And even though he's starting to feel the deepest love connection of his life, he won't know why.

This secret flies completely under his radar. It's a recently discovered primal drive that ALL MEN are powerfully influenced by without even knowing it. Every man you know agonizes over this primal drive more than anything else, even his sex drive.

This drive is so hard-wired in a man's mind that it subconsciously controls everything he does, from the time he wakes up to the moment his head hits the pillow at night. It's something I've come to call "The Hero Instinct"
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What is the Hero Instinct

I now believe the Hero Instinct is the biggest secret to becoming a man's deepest passion and priority in life.

In fact, it doesn’t matter how "in love" or "infatuated" a man is if the woman he’s with doesn’t bring out his Hero Instinct he'll always feel like something important is missing and eventually seek out a woman who knows this secret.

On the other hand, when you know how to trigger a man’s Hero Instinct his heart will be yours, and yours alone, and he'll go to the ends of the Earth to make you happy.

How can this be possible?

It’s because the Hero Instinct is a BIOLOGICAL DRIVE...just like hunger, thirst, and sex. But once this drive is triggered, it becomes more powerful than all 3 combined. This is what makes it virtually impossible for him to ignore.

The best way for you to understand how you can use the Hero Instinct, is to see how it worked for a real woman.
How you can unlock his Hero Instinct and become His Secret Obsession

Rachel and the 12-Word Secret Signal

I want to you meet my friend Rachel. (Name and details changed to protect her privacy). She's one of my favorite clients.

One night, I got a call just as I was closing up the office to head home. It was Rachel. I recognized it right away...the catch in her throat...the hurt in her voice. I rushed to meet her at the Starbucks around the corner from my office.

From the running eyeliner... And the red, puffy eyes... It was obvious it was really bad this time.

She told me about Mike... Three months ago she was smitten and in love. They'd met at her best friend's wedding and instantly hit it off. He did everything right. He surprised her with lunch at work. He called her literally every night. He planned out fun and romantic dates. And Rachel felt like she'd finally found the love she had wanted so badly for so long.

That was until three months later when something happened that every woman dreads. Rachel first noticed the signs in Mike's voice. He was suddenly so cold, quiet and distant... And Rachel didn’t know why, or what she had done wrong.

I knew what Rachel had to do. It was a long shot, but I explained my idea to her. I told her that since Mike wasn't answering his phone, she needed to trigger his secret obsession, or what I now call The Hero Instinct.

It was with a signal that would immediately get his attention. Even something like a text message or Facebook message would work. So I gave Rachel a simple 12-word text that she could send to Mike. And though I didn’t realize it at the time, I had just created the very first “Secret Signal”.

Hidden in those 12 innocent words was a subtle “trigger phrase” that was about to change everything.
Rachel's 12 Word Signal that started His Secret Obsession

The Secret Signals

From my experience with Rachel I began to discover other secret signals which have been perfected and combined into His Secret Obsession. Here are just a few of the signals you'll find within the course.

The Glimpse Phrase

You’ll discover a secret signal I call “The Glimpse Phrase”. And I think you’re going to love this one because it gives him a taste of the REAL you in a way that will leave him yearning for more.

When you use this simple signal, watch his eyes change as a fantasy blooms in his mind of how amazing the future will be with you.

The Fascination Signal

I’ll show you “The Fascination Signal" which you can use to spark such deep attraction in a man that you will become an emotional addiction to him.

This innocent phrase is one of the most powerful signals I discovered and it can work in person, over the phone, or through text. When you use it he’ll feel an irresistible tug in his heart to be with you that’s so intense it will consume his every thought.

Silent Action Signals

I’ll show you the “Silent Action Signals” Every Woman Should Know that will shift his Hero Instinct into high gear and instantly make you more alluring than any woman in sight.

These signals are “Silent” because you don’t even have to say a single word yet he’ll get tunnel vision for you like love at first sight, even from across the room.

You’ll know it’s working when he starts not-so-subtly trying catch your eye and make you smile.

“IOU” Signal

Did you know you can actually use a man’s “selective hearing” to your advantage? And all you have to do is swap out 3 simple words that you say every day. I call this the “IOU” Signal and it’s every man’s secret turn on.

It fills him with a deep trust in you that makes him see you as his only confidant. He’ll even start opening up to you before he opens up to his best guy friends.

Damsel In Distress Signal

With the “Damsel In Distress Signal” you’ll discover how to tap into a man’s natural protective instincts to get his undivided love and attention at will.

If you’re tired of him being on his phone all the time, being sarcastic and dismissive, or never being there in the moment with you then this is specifically for you. It lets you turn the tables by switching him into “Protect and Serve” mode. He'll be the one falling all over himself to gain YOUR attention and admiration.

The Private Island Signal

I’ll also show you “The Private Island” signal which makes a man see you as "The One." You see, most women don't know this but there's a little-known “quality” that’s scientifically proven to be the biggest factor in who a man chooses to marry.

It's how some women are able to keep their man hooked long enough to trigger his “Love Instinct.” The thing is, every woman on earth is born with this alluring quality but if you don’t know how to use it most men won’t stick around long enough to experience that gut-level attraction that makes them want to commit.

This is the closest thing to a real “love potion” that exists.

The Ex-Back Signal

I call it “The Ex-Back Signal” and the best part is it’s impossible for him to ignore, resist, or "think his way out of". Just drop these 12 words in a text, say them to him over phone or in person and notice how quickly he comes crawling back to you.

This is because of the way this signal taps into his Hero Instinct. It’s your strongest chance to get him back and ensure that he'll never leave again.

And these are just a few of the amazing signals you’ll soon have at your fingertips. When you experience how effortless and blissful relationships can be, the past will seem like a bad dream.

Now Is Your Time

Right now your life and relationships can change because one thing is for certain, this program will give you a newfound confidence and self-assuredness that becomes a permanent part of you.

Your feminine charm will run so deep that men will find you utterly irresistible. Your friends and family members won’t be able to explain it, But they’ll be stunned at how differently men treat you.

Most importantly, you'll feel different. Plus the man of your dreams will feel a deep certainty that you're the one true love of his life. You'll be the only woman that makes him feel complete.

Right now I’m handing you the key so you can unlock this precious reality, all you have to do is walk through the door.

Take advantage of this special offer now and click below to get full access to His Secret Obsession.

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Questions? Call 1-800-755-4364 or contact Support


Frequently Asked Questions

James Bauer is a dating and relationship coach and also the author of worldwide bestselling courses His Secret Obsession and What Men Secretly Want. His training has helped hundreds of women across the world to improve their relationships and strengthen their marriages. You can see some of their feedback on James Bauer's courses here.

James believes that being irresistible is about a special set of qualities that emanate from feelings of happiness, true confidence, and a kind of inner beauty that pulls at a man's heartstrings.

Being irresistible is the embodiment of what makes a woman truly attractive in every sense of the word. It's about creating an irresistible draw with who you really are. Never pretending to be someone else.
His Secret Obsession has been shown to work in a huge variety of situations. This is because it is based upon deep primal desires found in all men.

Here are some of the relationship stages and situations where it has been very effective.

1. Attraction Stage

  • I’m trying to win the affections of a guy who doesn’t see me that way yet.
  • How can I get him to see me as more than a friend?
  • Why do guys show interest and then just drift away?
  • I know he likes me. Why won’t he just admit it?

2. Dating but Falling Apart Stage

  • Things started great and now he’s drifting away.
  • Why won’t he commit?
  • I want him to choose me and stop seeing other women.
  • He’s ignoring my texts

3. Re-Spark Stage

  • We’re together but need to Re-Spark the relationship
  • My man ignores me
  • Why won’t he return my calls?
  • He has grown cold or distant

4. Ex-Back Stage

  • It’s Over, But I want him back.
  • I’m trying to start over with my ex.
  • I want things to be like when we first met.
At Beirresistible.com we stand behind our products and training. We offer a 60-day 100% guarantee on everything we sell.

Feel free to test any course or product with the assurance that if it's not a great fit you can get your money back.

Here is a video James made to explain our refund policy.


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I really look forward to hearing how His Secret Obsession transforms your love life. And when you see your first bit of success, I would love to hear about it! Nothing would make me happier

Remember, in this very moment you have the most power to change. It’s up to you to decide between happiness and heartache.

This decision is the only thing standing between you and the love and commitment you deserve. So seize this moment before it’s too late! Click the button right now, and let’s get started!

To your relationship bliss,

James Bauer author of His Secret Obsession
James Bauer
Creator, BeIrresistible.com

P.S. Remember, there is more real, actionable information on attracting and committing a man in this short, practical guide than you'll get reading a dozen books. The secrets inside have worked for many other women just like you, and it's 100% guaranteed so there’s literally zero risk to test it out in your life.

P.P.S. Right now, you can get this amazing information for just $47, Which is way less than the cost of what most people spend on Starbucks in a month. You deserve to have an amazing relationship with a loving, caring, committed man NOW instead of years from now, so don’t miss this chance for true love and happiness...

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